You're ready! You've decided to seize the unique opportunities presented
by the current housing market. The single most important transaction in
your lifetime should not be conducted without the expertise and
assistance of trained and licensed professionals, and this is where
REALTORS® come in. And, chances are you may be buying or selling a home
again. Developing a long-term relationship with a REALTOR® is the best
way to ensure you will be well-armed and informed when making your
Different About a REALTOR®
Working with a real estate professional who is a REALTOR® is in your
best interest. Not everyone who sells real estate is a REALTOR¨.
Possessing a real estate license does not afford instant REALTOR®
status--a distinction of which you need to be aware. A REALTOR® is a
member of local, state and national professional trade associations and,
as such, has access to a vast array of educational programs, research
and resources. By being a member, a REALTOR® subscribes to a strict
code of ethics, and pledges to provide fair treatment for all parties
involved, protect the right of individuals to own property and keep
abreast of changes in real estate practice through continuing education
and interaction with other professionals.
As a member of the CALIFORNIA ASSOCIATION OF REALTORS¨, your REALTOR®
can tap into numerous resources, like immediate access to full-time,
staff real estate attorneys, who can provide objective up-to-the-minute
counsel. He or she receives up-to-date information on a wide variety of
legal, financial and economic issues, and has access to an association
with more than 80 years of experience in real estate. And, if things
don't work out, arbitration is a choice your REALTOR® can offer instead
of lengthy and expensive legal proceedings.
REALTOR® for You
Like finding the right house, selecting a REALTOR® you can trust and
comfortably work with is paramount. Just as you wouldn't be casual in
the selection of your doctor or your attorney, you shouldn't take the
selection of your REALTOR® lightly. Indeed, the best way to find such a
professional is through recommendations from family and friends. Of
course, you should interview several REALTORS® before you choose one.
If you are selling your home, you should ask the candidates how they
plan to market your home, what pricing advice they can offer, and what
other suggestions they can provide to further enhance the desirability
of your home. Ask questions about the transaction to evaluate the
REALTOR®'s knowledge. Ask for--and check--references. And, finally, ask
yourself whether you will feel comfortable working closely with this
individual in the months ahead.